When you run an ecommerce website or network of sites, you don't have to deal with unhappy customers at the face-to-face level. However, you still need to do your best to make each transaction a positive experience for consumers. Any successful retail or wholesale business relies on customers that are motivated to return for another transaction in the future. A few dedicated customers can help boost you from a fledgling ecommerce company to the road towards becoming a multinational success. Proper order management ensures you offer the optimal shopping experience from beginning to end.
Scattered Information
Data gathered by AMR Research shows that about 90% of all companies are still failing to completely integrate the fulfillment process after a customer orders. Time and money is lost when the employees handling the packaging are failing to receive packing orders due to messaging issues. Customers want their products shipped promptly and delivered in perfect condition. If your orders must be printed out before they are filled and shipped, a single lost sheet of paper could cause a customer's request to be ignored for days or even weeks. One very unhappy customer can have quite a serious impact on your reputation, according to NetSuite. This is especially true if you are using a platform like Amazon or eBay as part of your ecommerce strategy. These large marketplaces put a lot of emphasis on customer feedback. You can lose your Amazon store account if your customers file complaints for more than 1% of your total transactions.
Improved Efficiency
The right order management system allows you to streamline the entire ecommerce process. The system has controls to speed up each step, starting with the moment the customer places the order. Messages are sent to the packing department or the drop-shipper you are working with. Internet Retailer also says that many management systems even include support for automatic inventory re-ordering with your favorite suppliers. This can ensure that your customers aren't disappointed when a peak in demand for one product causes supply chain issues.
Proper management helps your packages leave your warehouse as quickly as possible. When you can ship a product within just a few hours of receiving the order, your customers can have their products in as little as one day. These customers will make hearty recommendations when they find that your ordering and shipping process is smooth and effective, according to Internet Retailer. You won't have to deal with negative feedback for failing to deliver on your promise of good service.
Order Management As Reputation Management
Handling each order in a sensitive and professional way is the best route for building a strong reputation in the world of ecommerce. You can encourage loyalty among customers by treating each interaction with care. The world's biggest marketplaces put a lot of weight behind customer feedback because it is an accurate measure of the company's quality. Even if you don't use any of these platforms for your sales, you need to manage your reputation on social networks and consumer websites.
Author's Bio: Ted Hosford has extensive experience with stock management and eCommerce software development. He consults businesses on their software needs and his articles appear on various business blogs. Find out about Amazon and eBay shipping software solutions, click on the link.
Scattered Information
Data gathered by AMR Research shows that about 90% of all companies are still failing to completely integrate the fulfillment process after a customer orders. Time and money is lost when the employees handling the packaging are failing to receive packing orders due to messaging issues. Customers want their products shipped promptly and delivered in perfect condition. If your orders must be printed out before they are filled and shipped, a single lost sheet of paper could cause a customer's request to be ignored for days or even weeks. One very unhappy customer can have quite a serious impact on your reputation, according to NetSuite. This is especially true if you are using a platform like Amazon or eBay as part of your ecommerce strategy. These large marketplaces put a lot of emphasis on customer feedback. You can lose your Amazon store account if your customers file complaints for more than 1% of your total transactions.
Improved Efficiency
The right order management system allows you to streamline the entire ecommerce process. The system has controls to speed up each step, starting with the moment the customer places the order. Messages are sent to the packing department or the drop-shipper you are working with. Internet Retailer also says that many management systems even include support for automatic inventory re-ordering with your favorite suppliers. This can ensure that your customers aren't disappointed when a peak in demand for one product causes supply chain issues.
Proper management helps your packages leave your warehouse as quickly as possible. When you can ship a product within just a few hours of receiving the order, your customers can have their products in as little as one day. These customers will make hearty recommendations when they find that your ordering and shipping process is smooth and effective, according to Internet Retailer. You won't have to deal with negative feedback for failing to deliver on your promise of good service.
Order Management As Reputation Management
Handling each order in a sensitive and professional way is the best route for building a strong reputation in the world of ecommerce. You can encourage loyalty among customers by treating each interaction with care. The world's biggest marketplaces put a lot of weight behind customer feedback because it is an accurate measure of the company's quality. Even if you don't use any of these platforms for your sales, you need to manage your reputation on social networks and consumer websites.
Author's Bio: Ted Hosford has extensive experience with stock management and eCommerce software development. He consults businesses on their software needs and his articles appear on various business blogs. Find out about Amazon and eBay shipping software solutions, click on the link.
Reputation management on eCommerce business is a very good indicator of how you run your business. Your clients are the heart of your business and you should take extra good care of them.
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